What to Avoid When Using Appropriated Advertising Imagery?
Appropriation, or the act of re-using and re-purposing pre-existing imagery, has long been an effective communication to(...)
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Rock Content Writer
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Pardot’s Maureen Flaherty on Email Marketing Strategy
Maureen Flaherty, Email Marketing and Campaign Specialist at Salesforce’s Pardot, discussed with Engage Magazine k(...)
Rock Content Writer
Tips from IBM, David Meerman Scott: How Narrative Can Boost Your Brand
By Leah Betancourt What’s the last great movie you saw or book you read? The answer likely pops right into your mind. (...)
Rock Content Writer
Home Depot’s SEO Manager Erin Everhart Talks SEO and Content Strategy
Home Depot’s SEO Manager Erin Everhart spoke with Engage Magazine about the company’s SEO focus and strategy(...)
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Why You Need Content Marketing Planning Tools
It is abundantly clear that successful content marketing requires a content marketing plan. But what tools can you use t(...)
Rock Content Writer
11 Mascots That Embody College Football Fandom
With the college football season set to get underway Aug. 27 for Division I-A teams in the National College Athletic Ass(...)
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Why Should CEOs Care About Content Marketing?
When people watched the Budweiser Super Bowl ad of the Clydesdale running down a Chicago street to reunite with its trai(...)
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Edelman Digital on Big Data, Content Marketing Institute’s B2B Survey: Document Your Strategy
We’ve rounded up some must-reads from the worlds of content marketing, big data and advertising. This week’s offerin(...)
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