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What Is a White Paper? Learn How to Write Your Own!

In 2019, 55% of B2B marketers used white papers according to the Content Marketing Institute (CMI). This type of content(...)

Rock Content Writer

Mar 16, 20 | 9 min read

How to Generate Sales Leads

Are you wondering how to generate leads in sales? Well, there are more options to consider than you might think, and it (...)

Rod P. Curi

Mar 13, 20 | 6 min read

A Complete Guide to B2B Content Marketing [2022]

For any marketing strategy to be effective, the critical part is to know what audience you are communicating with. After(...)

Rock Content Writer

Mar 13, 20 | 8 min read

Rock Content announces its first acquisition: iClips is now Rock Content

Rock Content has announced its first acquisition to establish itself as one of the world’s largest Content Marketi(...)

Mauro Silva

Nov 8, 19 | 4 min read

The Long-form Storytelling Originators: Journalism Examples for Content Marketing Inspiration

To spark some inspiration for content marketers using long-form storytelling as part of their content strategies, we've (...)

Rock Content Writer

Oct 26, 16 | 4 min read

How to Create Sports Content for Big Events

Sports marketers create engaging content experiences during events like Euro 2016 to increase fan engagement.(...)

Rock Content Writer

Jul 11, 16 | 5 min read

7 Commandments For A Good Content Experience

To help marketers better understand what audiences are looking for, we surveyed consumers to learn what content they lik(...)

Rock Content Writer

Jun 2, 16 | 5 min read

The 7 Building Blocks of a Solid Content Marketing Plan

A solid plan ensures that you're producing relevant content consistently, keeps your team aligned along the same goals, (...)

Rock Content Writer

May 9, 16 | 8 min read

Don’t Rely on Luck for Content Marketing Success

<p>I love the idea of luck. Something happening that is completely unpredictable and uncontrollable?! Something that com(...)

Rock Content Writer

Mar 17, 16 | 3 min read