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Tackling Animated GIFs

What are GIFs? If you have spent any time on the internet, chances are you’ve seen a GIF. GIFs (pronounced “Jifs” (...)

Rock Content Writer

Jan 22, 14 | 4 min read

The Savvy Subtitle: How to Work the Two Part Title

For clients who crave “clickable” titles, the clever colon is one way to instantly insert interest and intrigue into(...)

Rock Content Writer

Nov 22, 13 | 2 min read

How Do Our Brains Process Infographics? MIT “Mongrel” Shows Peripheral Vision at Work

Infographics can contain a wealth of useful, interesting, and captivating information, but only if readers take the time(...)

Rock Content Writer

Nov 20, 13 | 5 min read

Using Graphs to Visualize Movie Character Relationships

In the post-Facebook, Twitter and Google world, Internet users can be easily organized into a social graph: a web-like v(...)

Rock Content Writer

Oct 30, 13 | 3 min read

5 Books to Read About Attracting Online Audiences

Knowing how to hire a copywriter, webmaster, and social media manager is a great start to the process of building a(...)

Rock Content Writer

Oct 17, 13 | 3 min read

Subtleties of Color: Connecting Color to Meaning

About a year ago, we published a blog post framed as a letter to NASA, asking them to stop using rainbow color scales. T(...)

Rock Content Writer

Aug 19, 13 | 7 min read

8 Interactive Data Storytelling Tools for Journalists

It’s no secret that data visualization has found a home in journalism. With the explosion of online news coverage over(...)

Rock Content Writer

Aug 14, 13 | 6 min read

4 Tips on Using Dual Y-Axis Charts

The dual Y-axis charts raise many eyebrows in the data visualization circles. They are often considered to confuse and l(...)

Rock Content Writer

Jun 18, 13 | 3 min read

Is Cartography Dead?

People sometimes ask me if cartography is dead. Students wonder if they should pick something else to stake a career in.(...)

Rock Content Writer

May 6, 13 | 5 min read