Courtney Rives

Account Executive at Rock Content

I help marketing teams build complete systems that will create content experiences at scale designed to hit their performance goals.

How much revenue is content marketing adding to your company’s results? According to HubSpot trends — Not Anothe(...)

Courtney Rives

Mar 20, 20 | 5 min read

One look at the industry of personalized products and it’s easy to see—we love things that feel customized to us. Fr(...)

Courtney Rives

Feb 11, 20 | 3 min read

From the New York Times’ interactive news stories, to ongoing interactive contests by Oreo, it’s clear that engaging(...)

Courtney Rives

Jan 19, 20 | 3 min read

For marketers, the conversion funnel is one of the best tools for understanding consumer behavior and building long-term(...)

Courtney Rives

Dec 20, 18 | 8 min read

To have a fruitful lead generation campaign, some basic steps need to be followed. Now, if you want to go beyond that, w(...)

Courtney Rives

Jan 15, 17 | 9 min read