When to Apply SWOT and PEST Analysis for Best Results
When planning a new project, thorough preparation is the key to success. SWOT and PEST are two of the most widely-used, (...)
Shannon Hilson
Shannon Hilson
Rock Content Writer
Shannon Hilson is a full-time freelance copywriter, blogger, and content producer from Monterey, California.
Over the years, her work has appeared across various publications, blogs, platforms, and collections of all types and sizes.
She's also written top-tier copy for a wide range of businesses and individuals worldwide, including several Fortune 500 companies and numerous small businesses.
Outside of her professional work as a writer, Shannon also enjoys journaling, as well as writing short fiction and poetry.
And when she isn't busy writing in one capacity or another, she can be found cooking, reading, or studying various subjects of interest for fun and self-enrichment, including multiple foreign languages.
220 Posts published
Shannon Hilson
What are the SEO Benefits of Linkless Brand Mentions?
Building and maintaining a robust backlink catalog is one of the most beneficial things a marketer can do for SEO. Howev(...)
Shannon Hilson
How to Meet Your Ongoing Business Goals with Trade Marketing
A successful marketing campaign is about more than just appealing to everyday consumers. It’s also about selling third(...)
Shannon Hilson
Does Branded Content Marketing Work Better Than Traditional Marketing?
Compared to traditional marketing techniques, branded marketing offers your business a chance to stand out in some compe(...)
Shannon Hilson
What is Ambush Marketing & Why it Causes so Much Controversy?
Sometimes controversy pays off when it comes to advertising, and ambush marketing is an excellent example of a controver(...)
Shannon Hilson
How SEO Citations Can Help You Boost Your Visibility
Many factors play into your business’s visibility with search engines like Google, and local citations are one of them(...)
Shannon Hilson
How to Use Storydoing to Boost Your Brand’s Story
Audiences more readily remember stories than they do stark marketing messages, so storytelling has been a critical part (...)
Shannon Hilson
What is Interactive content? What is not? Find out the Definitive Answer
Interactive content is the key to getting what you really want out of your digital marketing strategy, but a thorough un(...)
Shannon Hilson