Rock Content Writer

Jumping the Shark: Making FinTech Funny

Is it possible to take a seemingly stogie industry like financial technology (fintech) and find a way to add some humor (...)

Rock Content Writer

Aug 22, 18 | 4 min read

Know Where You’re At: Writing At Your Level

If you are looking to start your freelance writing career, it is vital to know where you are at when it comes to yo(...)

Rock Content Writer

Aug 21, 18 | 3 min read

3 Brands That Use Humor On Instagram

Brands often feel nail-biting ambivalence when it comes to using humor–even on Instagram. They’ll insist “use extr(...)

Rock Content Writer

Aug 16, 18 | 4 min read

5 Things That Every Gen-X Consumer Finds Funny

A 2014 Pew Research Center report calls Gen X, those born sometime between the mid-60s to very early-80s, “America’s(...)

Rock Content Writer

Aug 10, 18 | 4 min read

Using Interactive Content Data with Marketo to Drive Results

<p style="white-space: pre-wrap;">ion customer Korn Ferry used their interactive content insights in conjunction with Ma(...)

Rock Content Writer

Aug 10, 18 | 2 min read

The Datasheet: Content That Drives Brand Awareness and Sales

What is a datasheet? Datasheet marketing content more well-known in the B2B technology sphere but can have numerous othe(...)

Rock Content Writer

Aug 9, 18 | 5 min read

The 5 Side Effects of Badly Written Content

Reading is an unnatural exercise. Like eating with chopsticks, going to the doctor, or listening to Vivaldi, reading inv(...)

Rock Content Writer

Aug 7, 18 | 5 min read

Checklist: Creating Customer Personas

So now you’ve happily agreed with the powers that be to find a way to connect with your existing and potential custome(...)

Rock Content Writer

Jul 26, 18 | 5 min read

Creating Solution Finders for Sales Enablement

<p>Solution finders can be a great tool for sales enablement. Get the scoop on creating solution finders that will both (...)

Rock Content Writer

Jul 24, 18 | 3 min read