Travel Writing: No Travel Required

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Aliyev Alexei Sergeevich/Getty Images
Aliyev Alexei Sergeevich/Getty Images

Travel writing is one of the most misunderstood industries in the content writing world. The reason for this is because clients are not always clear on what they want. There are plenty of potential clients who label their jobs as “travel” without explaining that they do not necessarily need a “traveler” to write the piece. Freelancers immediately assume that since they have not ever traveled to the location focused on in the job then they are not qualified to take on this work. Here are travel writing tips to help you become a travel freelance writer without ever leaving home.

Clarify, Clarify, Clarify

Clarification is important in any industry you choose to work for, but it is especially important when dealing with the travel industry. Why? Because there are plenty of clients posting “travel writing” jobs who do not care if you have actually visited the location but there are also plenty of clients who require that you have. The only way to know for sure, if it is not spelled out for you, is to ask. It is never okay to lie to a client just to get the job, so clarify what exactly they want.

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Research, Research, Research

If you have clarified with a potential client that actually visiting a location is not required in order to write for them, then you will really need to beef up your researching skills in order to write knowledgably about a location. Visiting city sites and travel blogs by individuals who have visited the area are a great way to virtually acquaint yourself with the destination.

Understand What “Travel” Can Mean

“Travel writing” can apply to a lot of different types of online content. For instance hotels which want to promote their location through blog posts will often identify as being part of the “travel” industry. In these cases a freelancer really only needs to be an expert on that location and particularly that hotel. Travel writing can also mean writing which deals with tips and tricks on traveling well, as opposed to simply traveling to a certain destination. Finding good airfare rates, stress free traveling with children, making long car trips more exciting are all examples of “travel” writing with no particular destination in mind.

Becoming a Real Traveling Travel Writer

If you are interested in becoming a traditional travel writer, you know the lucky folks who wander the globe and get paid big bucks by travel magazines, then you should check out The Shooting Star for travel writing tips.


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Find top content freelancers on WriterAccess.

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