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5 steps to define the scope of a project

Are lost tasks, unfocused meetings, and lack of tracking part of your everyday life? Your results can suffer if your wor(...)

Rock Content Writer

May 8, 20 | 6 min read

Sharing case studies with your target audience is a powerful way to reinforce the value of your products or services. Wh(...)

Rock Content Writer

May 7, 20 | 14 min read

How to trigger your users’ behavior is crucial in marketing. This may sound counterintuitive but success in marketing (...)

Giuseppe Caltabiano

May 7, 20 | 13 min read

Data visualization for mobile is not a new concept but it’s far from losing its relevance, especially in the worl(...)

Rock Content Writer

May 7, 20 | 7 min read

When requested to design a marketing strategy to overcome a specific problem, we marketers often confuse goals with stra(...)

Giuseppe Caltabiano

May 6, 20 | 10 min read

Being able to visualize information in the right context is essential to make the correct decisions based on them. That (...)

Rock Content Writer

May 6, 20 | 5 min read

One year ago, it was early spring 2019, I was invited to prepare a speech for a client summit, in NYC. Specificall(...)

Giuseppe Caltabiano

May 5, 20 | 6 min read

In today’s world, Digital Marketing has become an integral part of any successful business strategy. With its abil(...)

Rock Content Writer

May 5, 20 | 10 min read

Data storytelling is a technique that transforms available data into a story. It combines data visualization formats (su(...)

Rock Content Writer

May 4, 20 | 6 min read