Increase Conversion Rates with Efficient One-to-One Marketing
The days when a company could get by with impersonal, one-size-fits-all blanket marketing are over. Mastering one-to-one(...)
Shannon Hilson
Shannon Hilson
Rock Content Writer
Shannon Hilson is a full-time freelance copywriter, blogger, and content producer from Monterey, California.
Over the years, her work has appeared across various publications, blogs, platforms, and collections of all types and sizes.
She's also written top-tier copy for a wide range of businesses and individuals worldwide, including several Fortune 500 companies and numerous small businesses.
Outside of her professional work as a writer, Shannon also enjoys journaling, as well as writing short fiction and poetry.
And when she isn't busy writing in one capacity or another, she can be found cooking, reading, or studying various subjects of interest for fun and self-enrichment, including multiple foreign languages.
220 Posts published
Shannon Hilson
Learn How to Avoid Product Cannibalization for Successful Product Launches
The general goal behind launching a new product is to boost your bottom line and get ahead of your competition. However,(...)
Shannon Hilson
Transparent Digital Marketing: how to master the cookieless era to create valuable relationships
Adopting a transparent approach to digital marketing is more than just the best way forward in a soon-to-be-cookieless w(...)
Shannon Hilson
How to Use Shopper Marketing to Influence POS Decisions
Successful marketing is about more than simply building brand awareness and nudging a customer toward buying from you in(...)
Shannon Hilson
What is Grassroots Marketing & How does it benefit your content production?
Knowing who your target audience is and what they’re all about is crucial for putting together a winning content strat(...)
Shannon Hilson
20 Crucial Digital Marketing Trends to Know in 2024
Get a head start on your digital marketing strategies for 2024 by knowing the most important up-and-coming trends ahead (...)
Shannon Hilson
Get Your Customers’ Attention with Powerful Attention Marketing
The average person is positively bombarded with thousands of different marketing messages every day, so standing apart f(...)
Shannon Hilson
Close Sales More Effectively with Winning Objection Handling Techniques
No matter how irresistible your products and services may be, there will always be prospective customers with reservatio(...)
Shannon Hilson
Creating a Human-First Data Experience to Build Connections with Customers
Trust is the foundation of any good business-client relationship, so how you use your customers’ sensitive data matter(...)
Shannon Hilson