Designed For Greater Things: How To Define A Marketing Strategy For The Present And The Future

A marketing strategy is what allows you to achieve your various marketing goals. Here's how to define a marketing strate(...)

Rock Content Writer

Mar 16, 21 | 11 min read

When Growth Means Market Expansion, How to Do It Successfully

Business growth is almost always a positive thing for most companies but can become problematic if you don’t have (...)

Rock Content Writer

Mar 15, 21 | 7 min read

What is Growth Hacking: Thinking Outside the Box to Speed Up Your Company

Growth Hacking is a term coined by Sean Ellis. According to him, the most correct definition is: experiment-oriented mar(...)

Rock Content Writer

Mar 12, 21 | 17 min read

Content Consistency: See The Backstage Of Strategies That Actually Bring Results

If you employ Content Marketing in your business strategy, you already know that several issues influence your(...)

Laura Bernardes

Mar 11, 21 | 8 min read

Stick With ROI, But Change Your Approach To It

ROI is a concept that is commonly pushed to determine if your marketing strategies are paying off. Many marketers w(...)

Rock Content Writer

Mar 9, 21 | 10 min read

Reach For The Sky: How To Never Stop Growing In Your Marketing Career

Marketing and Digital Marketing are broad areas, with many opportunities for professionals. Starting a new marketing car(...)

Rock Content Writer

Mar 8, 21 | 7 min read

Account-Based Marketing (ABM): learn how this strategy works

Account-Based Marketing is a type of marketing strategy focused on a specific company (account). The campaigns are custo(...)

Marina Cordeiro

Mar 7, 21 | 10 min read

Heat Map: Find out What it is, What to Use it For and The 3 Best Tools

A heat map is the true tracking of your audience's activities on a website. With it, you stay on top of all the user's m(...)

Rock Content Writer

Mar 6, 21 | 7 min read

What is Social Media Optimization (SMO) and How to Improve Your Content for Social Media

SMO, or Social Media Optimization, is a concept whose central idea is to use social media to expand a brand's digital st(...)

Rock Content Writer

Mar 5, 21 | 12 min read